{"id":7179,"date":"2020-08-17T05:29:34","date_gmt":"2020-08-17T10:29:34","guid":{"rendered":"https:\/\/www.ottnewssummit.com\/?p=7179"},"modified":"2020-08-17T10:21:59","modified_gmt":"2020-08-17T15:21:59","slug":"ott-news-summit-explores-many-paths-to-viewer-discovery","status":"publish","type":"post","link":"https:\/\/www.ottnewssummit.com\/ott-news-summit-explores-many-paths-to-viewer-discovery\/","title":{"rendered":"OTT News Summit Explores Many Paths To Viewer Discovery"},"content":{"rendered":"<div class=\"entry-content-excerpt top-news-article p\">\n<div class=\"p20\">Panelists from Fox Soul, Newsy and CBC will share how they find new viewers in a crowded streaming ecosystem abounding with choices. Register\u00a0<a href=\"https:\/\/www.eventbrite.com\/e\/ott-news-summit-tickets-114214711276?aff=Editorial\">here<\/a>.<br \/>\n<em><b><br \/>\nBy: TVN Staff | August 17, 2020 | 5:29 a.m. ET.<\/b><\/em><\/div>\n<figure class=\"full-size-image\"><a href=\"https:\/\/tvnewscheck.com\/article\/top-news\/252389\/ott-news-summit-explores-many-paths-to-viewer-discovery\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/media.tvnewscheck.com\/wp\/content\/uploads\/2019\/04\/OTT_screen_art.png\" alt=\"\" width=\"448\" height=\"253\" \/><\/a><\/figure>\n<\/div>\n<div class=\"p20\">Streaming television has more viewers \u2014 and more viewing choices \u2014 than ever since the pandemic began, and news organizations have to work even harder to be a signal in the noise. <em>TVNewsCheck\u00a0<\/em>will explore how streaming news services are succeeding in finding those viewers in a panel at its upcoming OTT News Summit.<\/div>\n<div class=\"entry-content\">\n<div class=\"post-details\">\n<p>The panel, More Viewers, More Paths to Discovery, will stream at 2 p.m. ET on Sept. 23 and feature James DuBose, head of programming and executive producer, Fox Soul; Roma Kojima, senior director, OTT video, CBC; and Eric Svenson, VP of marketing, Newsy. The panel will be moderated by\u00a0<em>TVNewsCheck<\/em> Editor Michael Depp.<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/www.ottnewssummit.com\\\/ott-news-summit-explores-many-paths-to-viewer-discovery\\\/\",\"likes_blog_id\":false}' id='gallery-1' class='gallery galleryid-7179 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.ottnewssummit.com\/speaker\/james-dubose\/dubose_james150\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/DuBose_James150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-7099\" data-attachment-id=\"7099\" data-orig-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/DuBose_James150.png\" data-orig-size=\"150,150\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;,&quot;keywords&quot;:&quot;Array&quot;}\" data-image-title=\"DuBose_James150\" data-image-description=\"\" data-medium-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/DuBose_James150.png\" data-large-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/DuBose_James150.png\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-7099'>\n\t\t\t\tJames DuBose\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.ottnewssummit.com\/speaker\/roma-kojima\/kojima_roma150\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2019\/05\/Kojima_Roma150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-6473\" data-attachment-id=\"6473\" data-orig-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2019\/05\/Kojima_Roma150.jpg\" data-orig-size=\"150,150\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;,&quot;keywords&quot;:&quot;Array&quot;}\" data-image-title=\"Kojima_Roma150\" data-image-description=\"\" data-medium-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2019\/05\/Kojima_Roma150.jpg\" data-large-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2019\/05\/Kojima_Roma150.jpg\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-6473'>\n\t\t\t\tRoma Kojima\n\t\t\t\t<\/dd><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.ottnewssummit.com\/speaker\/eric-svenson\/svenson_eric150\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/Svenson_Eric150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-7133\" data-attachment-id=\"7133\" data-orig-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/Svenson_Eric150.png\" data-orig-size=\"150,150\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;,&quot;keywords&quot;:&quot;Array&quot;}\" data-image-title=\"Svenson_Eric150\" data-image-description=\"\" data-medium-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/Svenson_Eric150.png\" data-large-file=\"https:\/\/www.ottnewssummit.com\/wp-content\/uploads\/2020\/08\/Svenson_Eric150.png\" \/><\/a>\n\t\t\t<\/dt>\n\t\t\t\t<dd class='wp-caption-text gallery-caption' id='gallery-1-7133'>\n\t\t\t\tEric Svenson\n\t\t\t\t<\/dd><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n<p>\u201cDiscoverability remains one of news organizations\u2019 biggest challenges on streaming,\u201d Depp said. \u201cViewers need to wade through a dense thicket of highly-competitive channels to find them on their OTT devices, and the news companies also need to make sure they\u2019re iterating everywhere they need to be to find that critical mass. James, Roma and Eric are up against this challenge daily, and have lessons to share on how to meet it.\u201d<\/p>\n<p><em>TVNewsCheck<\/em>\u2019s virtualized edition of its second annual OTT News Summit will run Sept. 22-25, engaging the pandemic\u2019s impact on the streaming value chain and how news organizations can take advantage of new opportunities in content, technology and monetization.<\/p>\n<p>Attendees will participate in the live, daily, two-and-a-half-hour streamed sessions on Zoom Webinar, where they can pose questions to speakers, participate in live audience polling and wrap up the day with half-hour, open-mic roundtables on key issues.<\/p>\n<p>Before, during and after the conference, attendees may also network, submit suggested questions for speakers, chat about issues, browse virtual exhibits and set appointments with sponsors by downloading the\u00a0<em>TVNewsCheck<\/em>\u00a0Events app from the Apple or Android stores. App users who have registered for the OTT News Summit also have the option of watching the programming\u2019s live stream on the app.<\/p>\n<p>Panels will include Programming OTT News in a Pandemic; Virtualizing the Election: OTT\u2019s Programming Opportunities; Ad Tech Pandemic Report Card; Creating Frictionless OTT Workflows; and Monetizing OTT: New Opportunities in a Changed World. Jean Ellen Cowgill, GM of Bloomberg QuickTake, will open the summit in a keynote interview. CBS Interactive EVP and GM Christy Tanner will be the subject of its closing keynote.<\/p>\n<p>Register for the 2020 OTT News Summit\u00a0<a href=\"https:\/\/www.eventbrite.com\/e\/ott-news-summit-tickets-114214711276?aff=Editorial\">here<\/a>. To submit questions for speakers, chat about issues on The Wall, browse Virtual Exhibits, network with fellow registrants, set appointments with sponsors and stay up on the Summit\u2019s agenda, please download the\u00a0<em>TVNewsCheck<\/em>\u00a0Events App.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Panelists from Fox Soul, Newsy and CBC will share how they find new viewers in a crowded streaming ecosystem abounding with choices. Register\u00a0here. By: TVN Staff | August 17, 2020&#8230; <a href=\"https:\/\/www.ottnewssummit.com\/ott-news-summit-explores-many-paths-to-viewer-discovery\/\" class=\"more\">Read More<\/a><\/p>\n","protected":false},"author":18,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5],"tags":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/posts\/7179"}],"collection":[{"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/comments?post=7179"}],"version-history":[{"count":2,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/posts\/7179\/revisions"}],"predecessor-version":[{"id":7181,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/posts\/7179\/revisions\/7181"}],"wp:attachment":[{"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/media?parent=7179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/categories?post=7179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ottnewssummit.com\/wp-json\/wp\/v2\/tags?post=7179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}